Studying sports management at the University of Nevada, Reno, has opened my eyes to how much strategy goes into every fan experience. Since starting my internship with the athletic department, I’ve worked on fan engagement and marketing, through which I learned how teams connect with their communities. It’s not just about selling tickets; it’s about creating moments people remember.
That lesson translates directly to everything else I do. DJing, for example, is another form of fan engagement, just in a different setting. Whether I’m mixing tracks or helping to execute a script for a game, I’m focused on how people feel in the moment. The same teamwork, planning, and energy that drive a great sports event also fuel a great DJ set.
Sports management so far has taught me that success always comes down to connecting. This is between fans and players, all the way to brands and audiences, and even DJs and crowds. Now think about your own goals and how they can help shape you into a better individual. Comment below, and let’s share how our paths connect.
My side of the booth 